The Professional Health Educator in the 21st Century Essay

The Professional Health Educator in the 21st Century - Essay Example Essentially the health educator can be defined as the facilitator of disease prevention and promotion of healthy lifestyles by way of knowledge and behavioral change. The profession of health care educator exposes the working professional to inter-disciplinary preventative healthcare research and literature. Disciplines incorporated into the profession of health education include biology, physiology, psychology, sociology, education, community services and research methodology. As a science, health educator science is dynamic and continuously developing from previous knowledge. As such, the health educator is required to take part in at least four years of academic training at an approved institute. And although there is no global consensus as to the optimal length of training, health educator students are expected to complete their Bachelor's Degree in Health Education or Health Promotion to be able to practice. As well, the health educator professional has the responsibility to continue their education through professional development courses. This may entail attending workshops and seminars, professional organization meetings, or adding to the ir academic achievements within the formal context of the university. The health educator professional is expected to access to numerous journals and other literature so as to be aware of the changes of knowledge and practices within their discipline.In these ways, members of the public can be assured that the services provided by the health educator are of a very high standard. Their academic studies have focused on concepts of attitude and lifestyles behavior and so the professional health educator can deliver a unique service to the community. Also, in order for the health educator to be accepted as a member of a professional body it is necessary that they demonstrate a high level of proficiency of selected competencies. These competencies have been developed within a Framework for the Development of Competency-Based Curricula for Entry-Level Health Educators.At the national level, professional health educators are contributing to the shaping of legislation in regards to preventa tive health care services. Health educators contribute to legislative changes by way of lobbying or debating government decisions and approaches, either as individuals or as a professional group. Such changes highlight the importance of belonging to a professional organization of health education, as often changes sought are in regards to the profession itself, and the overriding body can lobby for changes to legislation that ensure the optimum standards of pay and working conditions and opportunities for its members. The professional organization, such as the National Commission for Health Education Credentialing Inc (NHEC), the Society for Public Health Education (SOPHE), or the American Association for Health Educators (AAHE), are comprised of members who have been awarded certification of achieving a high level of competencies at university. And it is the professional organizations that determine the standards that must be obtained in order to become a member. Thus, there is little room for lay control from those

Parents Role in Our Life Essay Example | Topics and Well Written Essays - 1000 words

Parents Role in Our Life - Essay Example It is on the basis of these points of view that early American kindergartens normally involved parents in nursery activities including participation in clubs inside the school. (Grolier Encyclopedia of Knowledge [1999] [Vol.15 p.202], United States of America; Grolier, Inc.) In the literary memoir "In this Boy's Life", the arguments that support parental persuasions in the upbringing of a child are clearly evident. The son (Toby who later on became Jack) is bitter because the mother is bitter. There is hatred in the heart of the young because there is hatred in the heart of the old. And as far as concerning the father who left the home, the abandonment had created a strong rebellion inside the forsaken son. This went to the extent of a change of name to forget the runaway parent. Going back to the mother who resorted to finding some luck in quick solutions to get rich possibly in retaliation to what her estranged husband did, the son was there overly eager to help the isolated and lonely mama. This is validated by the child's account of his fondness toward the mother when he recalled that "for the rest of the day, she kept looking over at me, touching me, brushing back my hair" (Wolff 4) and of his sharing in her dreams when he observed that he "was caught up in my mother's freedom, her delight in her freedom, her dreams of transformation" (Wolff 5). Another man later came into the life of Jack's mother. But while the stepfather gave some comfort and company to the duo, the young boy was not totally convinced to believe in the offered help of the stranger. The journey about the mother and son hopping from place to place also demonstrated the negative effects of the unstable pursuits. We later see the son himself without firm convictions and controlled personal dispositions. In his juvenile years, he pretended to be obedient but he was not. He pretended to be a fine gentleman yet he was rough. His attempts were shown by the multi-paged letters which he sent to a pen friend. The number of pages only meant how much he yearned to prove to the world that he was not what he actually was. He pretended to be a rich fellow or tried to be so. When he did this, he was just actually following into the footsteps of his poor mother who tried to do all the best she could, bad or good, to give herself and her son a certain level of success. Unfortunately, everything was in vain. In sum, children become what they are on the foundations that were inculcated into their minds during the early stages of life. At this period, whatever observations impressed on the youth will leave lasting marks. Toby or Jack in the story, for example, was told by his mother of tales of fame and wealth in her own childhood. As he grew, the son became obsessed by the imagination of affluence or the ambition to gain fortune, no matter how to. The imprint on the youthful mind almost always comes from the parents. This is logically so because of the physical association that starts from birth. Except in unusual cases like adoption, the bonding of parent and child is solidly built and developed in the passing of time. In the case of Jack, he stayed on with his mother, although this did not appear to be his own choice. Their day-to-day encounters were thus inevitably present, in sad or happy moments and under great challenges or

Domestic violence Research Paper Example | Topics and Well Written Essays - 1250 words

Domestic violence - Research Paper Example Owing to its legality, alcohol is a ubiquitous in many societies around the world and many individuals engage in alcohol consumption. In North America alcohol can be found in liquor stores, neighborhood convenience stores, grocery stores as well as in your local bar. Although alcohol is prevalent and easily accessible, it remains a harmful drug with the potential to kill, ruin lives and destroy families. Accordingly, one of the most insidious aspects of alcohol is that it is so freely available that we forget that it is a harmful drug with important health ramifications as well as a many important social consequences for individuals who choose to over indulge in alcohol. Alcohol-related fatalities remain an important concern across the globe and despite its ubiquitousness, alcohol abuse has been proven to lead to conflict and violence.2 Seeking to address the relationship between alcohol abuse and domestic violence, the following will, discuss alcoholism and provide a broad conceptual framework for our analysis. We then turn to a discussion of the dynamics of different types of alcohol-related conflicts, including the role that alcohol plays in perpetuating conflict with the family unit, with a spouse and with children Following this thorough discussion of the different dynamics and types of conflict caused by alcoholism, we turn to an in-depth discussion of the particular approaches used to deal with conflict. In this section we will explore the use of mediation as a method to deal with alcohol-related conflict. We will discuss groups such as Alcoholic’s Anonymous (â€Å"AA†) and the role that group mediation can play in resolving conflicts which have been brought on by alcohol abuse. We then turn to an analysis of family/group counseling and a discussion of the role of intervention in combating alco hol-related conflicts. With the goal of providing a holistic analysis to a complicated – yet increasingly

Business Law - Questions Assignment Example | Topics and Well Written Essays - 750 words - 1

Business Law - Questions - Assignment Example Mostly in the case of online business, an advertisement on a site suffices as â€Å"a formal offer to contract† and it becomes effective once a customer places â€Å"an order and the supplier accepts this† (Trading Online Understanding e-Commerce Contracts 2005). An online contract is enforceable in a court of law provided its terms can be confirmed through the documentation on the website and it explicitly defines the conditions for the sale. The terms and conditions of the contract should be clear, specific and unequivocally stating the jurisdiction. Such an agreement must state: 1. Obligations of both buyer or seller or in other words, the parties to the contract. 2. The amount of payment, the time of payment and the options for the mode of payment. 3. The exact details of the services to be rendered or the commodities to be sold and the dates and modes of delivery or approximate time. Two document used in this study are purchase order and sales order in Online selli ng are:. Standard Purchase Orders: Standard Purchase Order is also a form of contract, which is used to make requisitions for the purchase of goods. The terms and conditions of purchase, price, payment terms, quality specifications, terms of the warranty, location of delivery, delivery date or time etc are usually indicated on the same. Both the seller and buyer are bound to adhere to the conditions and specifications stated in the purchase and these are enforceable in a court of law. The following is a sample of the purchase order: (Picture Courtesy: http://www.ljmu.ac.uk/fin/fin_images/ai_app1.jpg) Element of contract in Purchase order in UK Online Selling are: 1) Acceptance: Seller's beginning of work on the services or goods subject to this purchase order or consignment of such goods, whichever takes place first, shall be deemed as a successful manner of acceptance of the purchase order. 2) Mutual Consent: In order for the contract to become valid, the parties to a particular co ntract

Literature review ( Dehydration associated with the use of diuretics) Research Paper

Literature review ( Dehydration associated with the use of diuretics) - Research Paper Example In spite of having a related African heritage, the citizens of African nationality who live in the West Indies and Africa have lesser rates of hypertension than do African Americans. This means that researches into how diuretics affect African Americans are vital in establishing if the rate of mortality due to hypertension in this ethnic group can be checked. Past researches have indicated that there is a higher incidence of hypertension in African Americans than among Whites. One of the major reasons for this has been given as the higher rate of cardiovascular sicknesses among African Americans. The long list of supposed causes for this frequency suggests that the genuine reasons are still unidentified (Sacks and Campos 2010). Biological disparities in the systems concerned in the environment or blood pressure control, as well as the lifestyle habits of African Americans are viewed as being among the probable causes of high blood pressure. The greater frequency of hypertension in African Americans living in the United States and not Africa seem to indicate that behavioral as well as environmental characteristics can also be considered as reasons for the heightened rates of hypertension among African Americans (Sacks and Campos 2010). They could also imply that there are mechanisms that increase the blood pressure in African Americans th at are dormant in the Africans that reside in Africa. Disparities in the individual experiences of the environment between Caucasian and African Americans have also been given as a reason for the difference in the experience of hypertension. Aspects like dietary habits, socioeconomic status, stress, existence of social networks, and health behaviors are also believed to influence the prevalence of hypertension. Among the outcomes of differential nutritional habits, surplus adiposity surfaces as a natural candidate to clarify the higher frequency of hypertension among African Americans, who have a 51%

Dove Marketing Analysis Essay Example for Free

Dove Marketing Analysis Essay Imagine you have oversight of the Dove Campaign for Real Beauty. Are you comfortable with what is going on? Is this a brand that is out of control with its promotional messages? Dove released its first advertising on 1957, in which Dove called its product as cleaning cream instead of soap. After that, Dove launched some advertising to emphasized on its functional feature. In 2000, Dove became a Masterbrand of Unilever. In other words, it had to establish a meaning for Dove that could apply to and extend over the entire stable of products. In order to stand for a point of view, The Campaign for Real Beauty began to process. Then campaign focus on the self-esteem and confidence instead of appearances, it still could be include into female field. Just from external to inner, So Dove is not out of control with its promotional message. In my opinion, I am comfortable with Dove’s campaign due to the following reasons. First, Dove more concerned about women’s feeling and inner spirit. When the advertising plays too many shots on the beauty of girls, sometimes, the values and aesthetic of the society will be influence. Women and teenager girls would pay more money and time to fit their body. Therefore, Dove’s advertising will not add this misleading. Second, Dove choose YouTube and Blog as the major platform, it is a wise and trendy choice. Internet plays more and more important role in the modern life, especially the raise of the social networking. In the future, Dove has more opportunities to attract public and ahead of other companies. Third, Dove always guarantees the quality of ads. Their advertising is not a simple product promotion, but some interesting story and conversation. The products of Dove even do not need to be photographed. The consumers will remember such high-quality ad and are willing to share with others. Moreover, Dove’s Real Beauty campaign built a buzz and was widely exposed. People actively discussed the campaign through Internet and TV shows, even famous celebrities like Oprah Winfrey and Jay Leno talked about it in their TV shows. Though there were many parodies in the Internet, they were funny and generated more attentions on the brand. Last but not least, the campaign was contributed to the brand’s business growth and values. In 2006, Landor Associates identified Dove was one of the 10 brands with the greatest ercentage gain in brand health and business values. 2. Is Dove’s attempt to engender social engagement through its promotional campaigns too risky an endeavor given its lack of control over consumer parody and accusations of trying to sell under the pretense of contributing to the social good? In the business, every decision faced the profit and risk. Generally, th e greater the risks result in the greater rewards. The risks are as follow: Through the investigation, Dove found out that many women had discontent with the young, white blonde and thin models, because they could not attain that standard. Dove started the advertisement Campaign for Real Beauty, underlining their products will feel better, while other company always publicize look beautiful in the commercial. The risk is that whether or not the consumers understand and accept that change. On next stage, Dove was a very controversial event. Billboards were erected to vote on whether a woman on the billboard was outsized or outstanding. A counter showed the result. As a beauty brand, this campaign will attract public attention; simultaneously will challenge the brand cognitive. Whats more, Dove broke the traditional rule in the company and go forward without paid media at all. YouTube become the most important platform instead of television. When Dove made this decision, the risk is that maybe they will lose some traditional and classical consumers. Facing the negative responses, Dove did not ignore them, but positive embrace them. The company list both view in other medias and allow public to discuss these. They also sent interactive packages to media outlets to help spur the debate. Finally, Unilever established the global Dove Self-Esteem Fund to raise the self-esteem of girls and young women. Such activities give a support to the Real Beauty. Doves public relations channel strategy was to generate broad awareness for The Campaign for Real Beauty and establish an emotional connection with women. Therefore, a political figure or a major news organization or even a film is not as influence as an open dialogue. 3. After reviewing the blogs, what do the various discussions contribute to the meaning of the brand? There are mainly two opinions exists among the blogs. The supporters considered Dove’s Real Beauty campaign was an emotional touch from Dove to consumer. They thought the campaign has shed light on some important truths about the media’s unrealistic portrayals of women, and it’s important and necessary to send a health beauty message to the society. However, the criticisms thought that Dove is hypocritical and the campaign is just aimed to sell more products and gain more profits. The reason they thought Dove is hypocritical is because Dove comes from Unilever, which promotion young, thin and sexy woman in the Axe’s advertisements. They also criticized Dove’s advertisements had many untruthful details and inconsistent. What’s more, they thought the campaign has no major aspirational values attached to the product and was undermining the aspiration of consumers. Regardless of these different opinions towards the Real Beauty campaign, Dove’s brand name has successfully gone viral and drew a lot of attentions worldwide. People were spreading quickly the message of â€Å"Real Beauty† and they still continuously discuss it nowadays. This kind of exposure has extraordinary impact of Dove’s brand awareness and popularity. Therefore, it contributed to the brand’s long-term value and equity. Though there were many parodies exits in the Internet, for ordinary consumers, they might just remember how funny and interesting the parodies were, as well as the appealing â€Å"real beauty† messages that Dove tried to spread. It was a risk strategy for Dove, but as long as Dove manages its public relations and other advertisements carefully, consumers would still like Dove’s affordable good-quality products. The increasing sales growth of Dove could be a strong argument for it. Moreover, I think Dove was trying to be an inspirational brand to inspire positive self image among women. It successfully differentiated itself to other competitors. The Dove Self-Esteem Fund program was a plus to win over customers’ hearts. 4. Describe Dove’s brand management organization and the reason for it. Do you see any problems or issues that will result with this split-responsibility setup? In 2000, Dove was selected to be a Masterbrand and lent its name to Unilever entries in personal care categories. There are two split-responsibility groups in Dove’s brand management organization: Brand Development and Brand Building. Brand Development group charged with development of the brand, took responsibility for developing the idea behind the brand, developed the brand plan. It was accountable for medium-to long-term market share, for brand health, for measures of innovativeness, and for creating value in the category. It was centralized and global in scope. The other group Brand Building charged with building the brand in specific markets and was decentralized according to the major geographic regions in which Unilever operated. It was accountable for growth, profit, cash flow, and short-term market share. It managed public relations and informal communication. The pros of this split-responsibly setup brand management system are that the advertising messages could be more tailored to different markets. However, the problem might result with this split-responsibly system is the inconsistent management of the brand image. It’s a challenge for the two groups to balance between short-term values and long-term values for the brand. For example, the Brand Building group might develop an aggressive public relations strategy to generate attention in order to gain short-term market share, which might not be a smart move to build the brand’s long-term value and gain long-term market share.

Dana Hall Essay Example for Free

Dana Hall Essay Develop an action plan, taking into consideration the organizational context and current understanding of the issues. In this assignment, you are asked to stretch your thinking a bit, by designing a preliminary action plan based on your analysis of the Dana Hall case. Instructions 1. Review the action research you have completed thus far on the Dana Hall case. 2. Design a preliminary action plan for addressing the issue at Dana Hall. Use the Action Research Template (in the Resources below) to guide the development of your action plan. Your plan should: o Emphasize the problem definition stage (Stage 1 of the ARPP), including the generation of alternative courses of action. o Align with the problem definition. o Include analysis of the Dana Hall situation and the organizational context of the problem. o Establish alternatives and your choice for a course of action. 3. Present you analysis of the problem and your preliminary action plan. Choose one of the following two options.